Why a Website?

To be honest, I am using a website so that I can put out content that can always be found. Content is so easily lost in the shuffle of Social Media algorithms and overlooked in the never ending quest for “likes” and “friends”. I wanted a place where anyone could find the art I have been working on and can get involved and connected with anyone else also interested.

Analytics led mainly to this decision. I discovered that .98% of followers on my social media sites were seeing my posts and of those who saw the post only .89% were engaging the posts. Think about that, .89% of .98%. Not even one percent of the less than one percent of people who “like” my music page actually like the music on my page. Analytics are fun, right? Also fun, irony.

Doesnt seem possible, right? I feel that way to but I can only go by the numbers provided to me. I do not generate enough content, according to analytics, to make my posts reach all of the audience that “liked” my page(s). But, for $ I can reach them all. Well, most of them. Okay, some of them. Doesn’t matter that I should be reaching them anyway. It only matters that I have them collected so that when I do send $ to Meta and its properties all of those people can be easily reached by not only my posts but whatever ad they so choose to attach to my post. And, AND for even more $ I can reach new people to “like” my page… I just get exhausted with it all.

So here we are at a website. If I am going to pay to reach people I can at least get them the content I am sending out for them. If you are on this site reading this post then 100% of you have read up to this point. I’ll gladly take 100% of one person engaging with me over .89% of .98% of a thousand or so people possibly getting to maybe see the content I am putting out.